5 pictures, 5 concepts

1. Balance


It is the arrangement of the objects in a given design as it relates to their visual weight within a composition. Balance usually comes in two forms: symmetrical and asymmetrical.

This ring was a gift from my mother, and as soon as I saw it I was in love with its beauty. The design is very regular and symmetrical- vertically and horizontally in the ring itself, as well as radially in the topaz. This symmetry allows the center stone to be the focal point of the design, but not be overbearing. The eye can register it and move on, making this simple design a success.

2. Color


Color creates mood, draws attention to key elements.

This is an old Clinique bonus bag. It was a part of a spring collection, and the colors in this makeup bag are bright and lively. The heavy use of secondary colors, such as green, purple, and orange give a sense of life and excitement to the bag, which is appropriate for springtime. The use of purple piping around the border helps to blend the zipper into the rest of the bag, rather than having a sudden line break in the shape. White also helps to establish borders in the design, and is a grounding neutral.

3. Minimalism


How can designers do more with less?

This is about as minimalist as you can go. This 32gb USB drive is all stick and hook. There is no color, there is no protective cover, there is no bulk. The capacity of it is wonderful, and I really appreciate having the quick attachment feature, but it is difficult to tell which way is the correct way to insert it into a computer. It seems that with USBs in general, the protocol is try-flip-try-flip-good, but here you can see the scratches of where I tried to insert it incorrectly. This design could be improved by having an image or designative mark on the side that should face upwards.

4. Rhythm


Rhythm is the repetition or alternation of elements, often with defined intervals between them.

Again, my favorite radiator. Keeps me warm and gives me a source of repetition. Here, the lines of the radiator are equally spaced and have an even rhythm. You could drag a stick across the top and keep a beat. It actually kind of reminds me of a spine…

5. Unity


It investigates the aspects of a given design that are necessary to tie the composition together, to give it a sense of wholeness, or to break it apart and give it a sense of variety.

This is one in a series of drawings on my wall illustrating the three sides of a woman. This one is The Mother. Here, there is no visible division between the mother and child, which creates a focal point in the piece and gives the impression that there is no figurative distance between the two either. The artist uses heavy contrast between the two and their background in order to illustrate the togetherness of the pair.


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